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The eCom Way: Getting ticked off with Learning

Learning innovation directly impacts results in the workplace, but what are the steps you need to take to drive company performance through learning?

This is the first in a series of blogs on The eCom Way, by our Managing Director, Wendy Edie. See her introduce the blog series in the video below.

Supporting your team

A few years ago at one of our own User events, I had a moment of realisation that I wasn’t supporting the learning needs of the eCom team.  I am not sure I should admit this considering the field we are in, however I have the wonderful Genny Dixon from Towards Maturity to thank for the moment of clarity.

Meeting your business objectives

With the knowledge that learning innovation directly impacts results in the workplace, Genny was challenging our audience on what they were doing and suddenly I realised we were not doing enough in eCom to meet our business objectives.  It’s a common occurrence, we are all just so busy!  Although that day, I realised that this was an issue for us and decided in true tick box style, I was going to get this done and dusted!

If you are in the same situation, then here’s where I started:

1. Set out your why!

Our business objective has always been to innovate.  This is what drives our business and ultimately our clients businesses.    To innovate you need to be perpetually learning about new approaches, technology and generally be curious. 

Our why was to create a culture that showed how important innovation and learning was to our aims.  From there we were able to set out some learning goals.

2. What have you got and crucially what have you not

Like us, you will likely have information floating around that would constitute some sort of Organisational learning.   We weren’t doing nothing, so had various tools already but nothing coherent and recordable that showed progress or development of skills.   

Once we knew what gaps we had, we were able to set out an action list of things to do.

3. Start as you mean to go on

Getting started is always the hardest part and this is just as true for our learners. The biggest stumbling block I found was a coherent and meaningful starting point for individuals.

We set out common learning routes such as onboarding, management and leadership and cross matched the learning resources to these so that people had a clear path of development.

4. Give yourself a reality check

I was lulled into a false sense of being able to ‘tick this off my to do list’ -  I believed for quite some time that I would finish the eCom Academy and that would be that, all would be well with the world.  I forgot that learning needs to grow and our platform solutions and learning resources do that for our clients – it’s just I don’t usually see that side of the project.  

I’ve now realised it’s more like painting the Forth Road Bridge, always a work in progress.  And I am okay with that.

Get in Touch

If you would like to take your first steps in driving company performance through learning get in touch and see how we have helped a number of great clients… including ourselves! Please contact us, or call 01383 630032.

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